Radio Network Advertising
Network Advertising is a leader in facilitating AM/FM, Satellite, Online
Streaming, Mobile and other forms of network advertising on radio (like
Podcasts and In-Store Audio Entertainment) that let you target your marketing
efforts using all the tools and tactics of branding and direct response
advertising.
The latest numbers show that 92% of all American's listen to AM/FM Radio
every week. Millions more choose SiriusXM or online radio choices like Pandora,
Slacker and Spotify. Our job is to know all the options and direct your
advertising dollars to what's working.
The cost of radio advertising varies widely from several thousand dollars
for a small, local buy to millions for a full-blown network buy with
prime time exposure on America's top radio networks.
We're often asked what radio ads cost. Every station, day part and spot
length is priced differently, tied to audience size and demand for commercial
inventory. What radio ads cost is secondary to how well those radio ads
perform. The cost of radio advertising for a property that delivers a 4:1
ROI is a secondary to generating profitable results. Ad dollars should be
an investment, not an expense.
Network Advertising representatives are ready to assist national and regional
advertisers in the strategic planning and execution of their media plans.